Resumo

FERNANDES, Janaína da Silva Gonçalves  e  ANDRADE, Márcia Siqueira de. Structural analysis of thought normative and against normative of municipal counselors of elderly about the preparation for old age. Estud. psicol. (Natal) [online]. 2018, vol.23, n.2, pp. 157-167. ISSN 1413-294X.  http://dx.doi.org/10.22491/1678-4669.20180016.

The objective of this research was to identify how to organize social representations and elements that indicate silent zone of municipal counselors of elderly about preparation for old age. Seventy-two members of Municipal Councils for the Rights of the Elderly participated in six municipalities in the greater São Paulo. To collect data, we used a Word-Free Evocation Technique hierarchized in situations of collection normal and substitution, from the term inducer "preparation for old age". The data were analyzed by Prototypic Analysis, with support of IRAMUTEQ software. Centrality of element "health" was confirmed in normal situation and in the substitution situation same was considered peripheral element on activated. In common periphery it was highlighted possibility of silent zone that does not accept and does not recognize the aging itself. It was considered existence of negative stereotypes related to old age.

Palavras-chave : elderly; public policie; social representation; old age.

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