Abstract

OLIVEIRA, Flávia Manuela Uchôa de. Entrepreneurial demand: a research agenda for entrepreneurship within the Social Psychology of Work. Cad. psicol. soc. trab. [online]. 2020, vol.23, n.2, pp. 115-128. ISSN 1516-3717.  http://dx.doi.org/10.11606/issn.1981-0490.v23i2p115-128.

This paper presents a research agenda for entrepreneurship within Social Psychology of Work. This agenda emerges from the need to rethink the recurrent announcement that "we are all entrepreneurs". Likewise, it arises from the need to think about the various forms of work - namely, the polymorphism of work - and how these forms have been governmentalized since the end of the last century. We suggest a different approach to entrepreneurship, understanding it as a demand. We argue that this demand functions as a neoliberal device and establishes a colonial continuity, imposing a certain modernity that societies must achieve. We conclude by presenting how this entrepreneurial demand governmentalizes non-regulated forms of work.

Keywords : Entrepreneurship; Polymorphism of work; Governmentality; Social psychology of work.

        · abstract in Portuguese     · text in Portuguese     · Portuguese ( pdf )