Resumo

URRA, Flávio. Ideology: the conception of day care in journal of pediatrics. Arq. bras. psicol. [online]. 2016, vol.68, n.1, pp. 95-110. ISSN 1809-5267.

The research is meant to contribute to the understanding of the social construction of Brazilian childhood, analyzing speeches of different adult social actors about the baby, their education and care. Our objective was to describe and interpret the day care center conceptions in two Brazilian journals of Pediatrics: the Jornal de Pediatria and the Revista Paulista de Pediatria. The theoretical framework was constituted by the integration of three fields of knowledge: the theory of ideology, gender theory and social studies of childhood. Articles of day care center were mostly treated as a place used to supply the absence of the mother, especially for low-income families. Such interpretation usually occurs associated with the perception of risk of diseases and conditions, mobilizing senses of gravity, alarm and negativity toward the day care center. We conclude that the discourses produced and broadcasted by the Contemporary Pediatrics can be interpreted as supporting relations of gender and age domination.

Palavras-chave : Ideology; Gender; Childhood; Pediatrics; Day care centers.

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