Resumo

LOIOLA, Elisabeth; GONDIM, Sônia Maria Guedes; PEREIRA, Cícero Roberto  e  FERREIRA, Aleciane Silva Moreira. Planned behavior and entrepreneurial intention among undergraduate students: analyzing predictors and mediators. Rev. Psicol., Organ. Trab. [online]. 2016, vol.16, n.1, pp. 22-35. ISSN 1984-6657.

This study analyzes the effect of context perception variables in both academic and family environments, as well as motivational and attitudinal variables in the entrepreneurial intentions of university students. It also tested the indirect influence of positive attitude towards entrepreneurship among these relations.The participants in this study were 2,999 students from various departments at a public university in Brazil. The results indicate that the motivation for power, followed by entrepreneurial learning and lower perception of risk,are better predictors of entrepreneurial intention. In addition, the effects of the relationships between power,entrepreneurial learning, and perception of risk on entrepreneurial intention are mediated by positive attitude towards entrepreneurship. The study provides evidence for the theories of reasoned action and planned behavior,highlighting the key role of attitude in the intention to choose entrepreneurship.

Palavras-chave : Entrepreneurial intention; planned behavior; attitude; entrepreneurship.

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