Resumo

VASCONCELOS, Eveli Freire; BAUERMEISTER, Gerson Armênio Fabrício; FREIRE, Heloisa Bruna Grubits  e  REIS, Thaize de Souza. Healt and humanization under the perspective of behavior analysis. Rev. Psicol. Saúde [online]. 2017, vol.9, n.3, pp. 95-105. ISSN 2177-093X.  http://dx.doi.org/10.20435/pssa.v9i3.626.

This paper addresses Behavior Analysis applied in the organizational and work context, which has been identified as Organizational Behavior Management (OBM). It emphasizes the behavioral conception of self-control, as well as the behavioral techniques to reach it, because the close relation between self-control and health promotion in diverse environments, including organizations. Concepts such as psychological inflexibility and flexibility are also presented. These concepts help to understand the genesis and maintenance of so-called psychopathological and healthy behaviors. The contents presented lead to a discussion about the position occupied by OBM in organizational contexts and how psychologists could contribute to view the performer as an investment rather than a raw material. In this direction, the promotion of self-control is presented as one of the reasons why OBM should be considered a more humane approach to organizations.

Palavras-chave : organizations; work; health; self-control; organizational behavior management.

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