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Pohl, Roberta H. B. F. et al.
Efeitos do nível de benefício utilitário sobre a duração do comportamento de procura por produtos
.
Rev. Psicol., Organ. Trab.
, Jun 2006, vol.6, no.1, p.233-264. ISSN 1984-6657
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Dias, Moema Brasil and Oliveira-Castro, Jorge M.
Comportamento de procura por produtos
:
efeitos da quantidade de marcas
.
Rev. Psicol., Organ. Trab.
, Jun 2006, vol.6, no.1, p.195-232. ISSN 1984-6657
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